LX Printing
(719) 591-0790
(719) 550-1677 ~ Fax
 
3672 E Bijou St, Suite A
Colorado Springs, CO 80909
 
 

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Low Cost, Memorable Marketing

Looking for some low cost ways to market your business, become memorable to your customers and irresistible to your prospects? We have some suggestions that have been proven to work.
  • Identify your best customers - the 20% who give you 80% of your sales - and connect with them personally. Visit, send a thank you letter, enclose a premium with each order - whatever it takes so you know them and they know you.
  • Create marketing materials that have value - Print emergency phone numbers on the back of your business card. Send a monthly post card newsletter of useful information.
  • Be an advisory service to customers and prospects. Offer expert advice on topics pertaining to your business.
  • Cultivate local media - Publish press releases, write letters to the editor, write a periodic column, offer to provide technical commentary or serve as a factual source of information.
  • Develop a 15-minute talk featuring interesting aspects of your business, then offer your services as a program speaker at local clubs and organizations.